Omnisense
The brand and audience intelligence system for B2B marketing teams. Omnisense captures, structures, and continuously updates your brand, audience, and go-to-market intelligence so execution stays consistent, relevant, and aligned as your business evolves. .
How It Works
Capture and Operationalize Brand Voice
Consistent messaging across every output
Omnisense centralizes your brand voice and tone so all marketing execution reflects how your brand actually speaks.
Capabilities include:
Define Brand Personality & Tone
Set clear rules for how your brand communicates.
Upload Real Brand Content
Use existing assets to reflect your true brand voice.
Customize Voice by Content Type
Adjust tone for different tasks and channels.
Brand voice becomes an active intelligence layer used across insights, actions, and AI agents.
Result: Every asset sounds like your brand, without manual reviews or rewrites.
Centralize Intelligence in One System
One source of truth for marketing context
Omnisense acts as an intelligence hub for the core knowledge that drives B2B marketing execution.
Stored intelligence includes:
Positioning & Messaging Frameworks
Centralize core brand positioning and messaging guidance.
Product Details & Differentiation
Store product knowledge and competitive advantages in one place.
Customer Profiles & Segmentation Logic
Maintain unified customer definitions and targeting criteria.
This intelligence feeds directly into insights, recommendations, and AI agents.
Result:
No repeated briefings or fragmented context across teams.
Build Living ICPs and Buyer Personas
Audience understanding that stays current
Omnisense continuously builds and updates ICPs and buyer personas using live data from your marketing and selling ecosystem.
Capabilities
- 1. Generate ICPs and buying committees from websites, CRMs, intelligence docs, and signals
- 2. Pull from recommended sources such as case studies, customer voice, win-loss, and competitive insights
- 3. Automatically enrich personas as markets, customers, and products evolve
Personas remain connected to real signals, not static documents.
Result:
Campaigns and content stay aligned as your audience changes.
Why Omnisense Matters
Consistent execution
Brand, visuals, and messaging stay aligned across teams and outputs.
Faster workflows
No re-explaining context or re-briefing AI or teammates.
Higher confidence
Decisions and execution are grounded in real, trusted intelligence.