Marketing Time Allocation Assessment

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Marketing Team Time Allocation Reality Check

Uncover inefficiencies, time sinks, and opportunities to reclaim hours using AI augmentation

🕐 Time Required: 10-12 minutes

👥 Format: Individual or team-based

🎯 Purpose: Efficiency optimization

🕵️‍♂️

Section 1: Time Distribution Awareness

Instructions: Estimate how many hours per week your team spends on each activity below. Add your own tasks as needed.

Weekly Time Allocation (hours per week):

hours/week

Total Hours Per Week

🧠

Section 2: Task Quadrant Mapping

Instructions: Map each recurring team task to one of the 4 quadrants below based on Impact vs Effort.

Task	Impact Level	Effort Level	Quadrant	Recommendation	Action
			-	-

List 3 high-effort, low-impact tasks your team should stop doing:

⚙️

Section 4: AI Leverage Potential

1. Which of the following are currently automated or AI-assisted on your team?

Automated alerts and notifications

Automated testing setup and results

Automated report generation

Lead scoring and routing

Content repurposing

Budget monitoring and reallocation

Outcome forecasting

Social media scheduling

2. Where do you see the greatest opportunity to use AI in the next 30 days?

🔚

Team Reflection

Final Reflection:

Ask each team member to complete this reflection:

"What's one recurring task you'd happily give to an AI assistant tomorrow, and what strategic activity would you do more of instead?"

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